DENVER — The Denver Broncos and American Family Insurance announced that the Madison, Wis.-based insurance company will join the Denver Broncos Futures Football program through Denver Broncos Charities as a presenting partner.

Entering its seventh season, Futures Football offers tackle football for middle school students in Denver Public Schools and Aurora Public Schools. The program's spring football season is a strong feeder to high school competition and enables the high school coaching staffs in to coach seventh and eighth graders.

Futures Football helps the Denver and Aurora High School football coaches develop strong relationships with their student-athletes before high school, effectively improving both athletic and academic performance via promotion of life skills, citizenship, cooperation and work ethic in an interscholastic environment.

"We have seen how Futures Football can impact the success of the high school programs that these kids will be competing for down the road," said Bobby Mestas, Director of Youth and High School Football for the Denver Broncos. "American Family Insurance is known for its support of high school athletics across the country and we are excited to have them support Futures growth in Colorado."

Like Futures Football, American Family Insurance is dedicated to inspiring and protecting the dreams of local high school students, their families and communities and is proud to support this storied program for the first time.

"At American Family Insurance, we believe in the power of dreams" said Carolyn Gilb, Agency Sales Vice President for American Family Insurance. "The Denver Broncos Futures Football* *program offers a platform for these young student athletes to realize their dreams whether that be through athletics or by success in the classroom."

American Family Insurance will present a $10,000 donation to support the Denver Broncos Futures Football program during halftime of Sunday's game against the Buffalo Bills. Gilb will be on-site to present the donation to representatives of Denver and Aurora Public Schools.