Sandy Young enters her 21st season with the Denver Broncos in 2022 and is the team's Vice President of Partnership Marketing.
Overseeing the Broncos' partnership marketing department, Young is responsible for the implementation, execution and retention of more than 100 Broncos corporate partnerships.
Prior to her current role, she served as Sr. Director of Partnership Marketing, overseeing the team's fan and brand assets. During that time, she led the team's United in Orange campaign during back-to-back playoff runs.
Young has spearheaded and collaborated on several projects alongside Broncos colleagues, including creating the Broncos first mobile app, stadium naming rights implementation, partner and fan events such as "John in the Hall," Broncos in London, Super Bowls 48 and 50, and the on-going intersection of Broncos partners with social media, data driven initiatives and performance measurement. She also sits on the Broncos DEI committee and helps review and implement assessment goals from DEI initiatives across the organization.
Alongside five NFL counterparts, Young collaborates on partnership marketing from the league level including planning the annual Club-Led NFL activation summit.
Young participated in the 2014 Impact Denver program through the Denver Metro Chamber Leadership Foundation and the 2019 Women of Impact and Influence program through the Colorado Women's Chamber of Commerce. She served on the board for Kenzi's Causes, a local Colorado charity that supports underprivileged children and their families and created the Operation Christmas initiative that provides holiday support of meals and toys to families in need/transition. She also is a regular donor at Vitalant Blood Center.
Young graduated cum laude from Drake University with a degree in Journalism and Mass Communication with an emphasis in Advertising and Marketing. During her time at Drake, she participated in Semester at Sea (Spring, 2000).
A Colorado native, Young is married to Scott, and they have a son (Jeffrey) and a daughter (Allie).
