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March 2 marks the start of National School Breakfast week and Fuel Up to Play 60’s Fuel Greatness campaign. Good nutrition and physical activity are key elements for fueling greatness. Research shows that improved nutrition, including daily breakfast, and increased physical activity can lead to improved academic performance. Eating breakfast at school can help kids be more attentive, behave better and achieve higher test scores. Service options such as Breakfast in the Classroom, Grab and Go and Second Chance Breakfast are a way to get more kids to eat breakfast.

There are a number of easy ways to learn and get involved with this campaign, starting March 2:

  • Visit and share FuelUptoplay60.com to learn how school breakfast can change lives and find out how to help make breakfast available to all students.
  • Work with students to plan and host a breakfast event at your school.
  • Program Advisors: Report school breakfast activities on your Dashboard for a chance to win an NFL player visit.
  • Join the conversation by using the hashtag #FuelGreatness on Facebook, Twitter, and Instagram to show how school breakfast is important to your students, and to talk about your school's breakfast event and/or any alternative breakfast service models offered at your school.

Check out how two Colorado Fuel Up to Play 60 Student Ambassadors are promoting breakfast and showcasing tasty, healthy and fun breakfast recipes in these video clips.